Baby Bee Of London was created because we wanted new mums and dads like us to have a beautiful, healthy and ethical way to carry their newborn baby and rock their new life. We wanted only the finest material and craftsmanship. Locally designed and made in Europe. Simple to use. In other words, just the very best for you and baby.


Lise Ferrier and the original Baby Bee

“Baby Bee of London started with us, Lise and Louis, in our living room in Fulham. Louis was born in October 2017 and I started using a baby wrap a friend lent me quite soon after leaving the hospital. Louis just loved it. He could cuddle closely against me, take naps and be soothed when upset. As a first-time mum, I loved it too. In the early days, it allowed me to move around the house and go for walks more easily. And with him so close to me, I quickly became atuned to his needs.

I had fallen in love with the concept but definitely not with the wrap I was using. Looking online and in shops around London, I still could not find what I was looking for: a beautiful stretchy baby sling, strong and light, ethically made with no harmful chemicals. So, since it is was 2017 and anything seemed possible with hard work and determination, I decided to create an ethical baby wrap collection….. and Baby Bee Of London was born!

Our goal is and will always be to make Baby Bee Of London the best ethical baby slings out there. Crafted with an obsessive attention to detail, we seriously think we have a shot! Welcome to the world, little one. You’re in good hands".”

Lise is the founder and Managing Director of Baby Bee Of London, in charge of product development, branding and marketing. She is a Qualified Babywearing Peer Supporter with a diploma from the Babywearing School in the UK.

Prior to Baby Bee of London, Lise worked as a Commercial Manager at tado°, a tech start-up focusing on smart heating products. She lives in London with her Australian partner and their son Louis. .

Christina Dimitrov

Christina is a Director of Baby Bee Of London in charge of Finance and Operations. Prior to joining Baby Bee Of London, Christina was a Commercial Product Manager at Direct Line and a Consultant at OC&C Strategy in London.